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2026 Montanera Map Released, Reinforcing Quality Standards for Acorn-Fed Iberian Pigs

The Government of Andalusia has officially released the 2026 Montanera Map, an annual update that plays a major role in the production of Spain's world-famous acorn-fed Iberian pork. While the announcement may seem highly technical, it has a direct impact on farmers, processors, and consumers alike by helping guarantee that products labeled as acorn-fed Iberian truly meet the strict standards required under Spanish regulations. The map identifies the dehesa areas that are suitable for raising Iberian pigs during the montanera season, the period when animals roam freely and feed naturally on acorns, grasses, and other resources found in the oak woodlands. This stage is considered the most important part of the production cycle because it gives Iberian ham its distinctive flavor, aroma, and marbled texture. More Accurate Mapping through Modern Technology For the 2026 campaign, Andalusia has introduced further improvements in the way eligible land is assessed. The updated map contai...

Bruno Mars Goes Viral After Trying to Slice Iberian Ham During Madrid Concert

Bruno Mars is known for delivering unforgettable live performances, but during his recent concert in Madrid, it wasn't just the music that had fans talking. The Grammy-winning singer created one of the most memorable moments of his European tour when he stepped on stage with a leg of Iberian ham and attempted to slice it in front of thousands of fans. The unexpected scene unfolded during one of his sold-out shows at Madrid's Riyadh Air Metropolitano Stadium as the audience cheered. Paak appeared carrying the ham before placing it on a traditional ham stand. Bruno Mars then picked up the knife and gave slicing the famous Spanish delicacy a try. Although his technique made it clear he wasn't a professional jamonero , the singer laughed throughout the experience and happily sampled a few slices. The crowd responded with loud applause, turning the lighthearted moment into one of the highlights of the evening. Social Media Couldn't Get Enough It didn't take long for vid...

Why Spain's Montanera Season Matters for Iberian Ham Lovers

Spain's latest montanera season has ended with a small but meaningful rise, giving the Iberian pork sector a reason to breathe a little easier. According to ASICI, the interprofessional association for Iberian pork, the 2025/26 campaign closed with 598,090 acorn-fed Iberian pigs slaughtered , a 3% increase compared with the previous season. That may sound like just another production figure, but in this sector, numbers carry weight. It means 17,425 more bellota pigs reached the market this year. More importantly, it breaks a three-year period of adjustment and makes this the second-strongest montanera campaign of the last five years, behind only 2021/22. For producers, this feels like a careful recovery. Not a boom. Not a rush. Just a sign that the countryside, the animals, and the market are starting to line up again. What Montanera Really Means To understand why this matters, it helps to understand what montanera actually is. Montanera is the final fattening stage of the Ibe...

Túnel del Jamón 2025: A Journey Through the World’s Best Ham

In the heart of Andalucía, amid the oak-strewn pastures of the dehesa, there lies a product so revered that many call it the world's best ham : the Jamón de Bellota 100% Ibérico DOP Los Pedroches. From 6 to 9 November 2025, the village of Villanueva de Córdoba will host the 25th edition of the Feria del Jamón de Bellota 100% Ibérico DOP Los Pedroches — and within it, the show-stopper: the experiential “Túnel del Jamón de Bellota 100% Ibérico DOP Los Pedroches” The Experience: More Than Just a Tasting As you step into the Tunnel, you’re not simply tasting slices: you’re walking through a world of aroma, craft, and land. Ten exceptional hams—each approved by the DOP Los Pedroches—will be served, guided by masters of the trade. The town council carefully curates the experience, the DOP regulator, and the team at Jamón Lovers. The goal: make this celebrated ham not just known, but felt. There are only 18 sessions lasting 60 minutes each, and only 40 people per turn — meaning you’ll be...

The XXVIII Feria del Jamón Returns to Aracena with Tradition and Flavour

The scent of oak, cured meat, and autumn air already drifts through the mountain town of Aracena, as it gears up for one of the most anticipated events in Andalusia — the XXVIII Feria Regional del Jamón y del Cerdo Ibérico. This 28th edition will once again turn Aracena into the beating heart of Iberianflavourr, welcoming locals and visitors alike over two festive weekends: October 17–19 and October 24–26. Declared a Fiesta de Interés Turístico de Andalucía, the fair is much more than a local gathering. It’s a proud reflection of the region’s heritage — the land, the oak forests, and the centuries-old craft of raising and curing Iberian pigs that define Huelva’s mountain life. Tradition and Quality Above All Aracena’s mayor, Manuel Guerra, and development councilor Carlos García recently presented the fair’s program and poster. Guerra explained that while the event continues to grow, it never forgets its roots: “We keep the essence alive — quality, livestock tradition, and the authent...

Iberian Ham Expands to China Amid US Trade Uncertainty

Iberian Ham Iberian ham, known for its unmatched flavor and artisanal production process, has experienced remarkable growth in international markets in recent years. The recent increase can be due to the diversification of exports aimed at emerging markets, particularly China. This shift was a strategic response to the trade uncertainties during Donald Trump's administration. Growth in the Chinese Market China has developed as a significant market for Iberian ham. According to the Interprofessional Association of Iberian Pork (ASICI), exports of this product to China have surged by 104% over the last five years, with sales expected to hit 28 million euros by 2023. This growth has positioned China as the second-largest importer of Iberian ham outside Europe, just behind the United States. The rising Chinese middle class and its growing interest in gourmet products have fueled the demand for this Spanish delicacy. Additionally, the perception of Iberian ham as a luxury product has c...

A New Generation of Women Takes Their Place at the Iberian Ham Slicing Table

Pata Negra Ham For centuries, carving legs of Iberian ham at bars, restaurants, and events has been male-dominated. The artistry of slicing thin pieces of exquisitely cured ham, often a symbol of Spain’s rich culinary heritage, has long been associated with men. But in recent years, the world of ham carving has experienced a shift, as a new generation of women steps forward to claim their place at the slicing table. A Tradition Steeped in History Jamón Ibérico, or Iberian ham, has been a staple of Spanish cuisine since Roman times. Considered one of the finest hams in the world, it’s produced from the Iberian pig, known for its ability to create deeply flavorful meat due to its acorn-rich diet. This prized product comes in different types, but none are as prestigious as Pata Negra ham , made from purebred Iberian pigs that roam freely in oak forests and feast on acorns. The ham is known for its rich, nutty flavor and melt-in-your-mouth texture, and no Spanish gathering is complete with...

Maintaining Quality Over Quantity Defines Iberian Ham Production

Pata Negra Ham "At Dehesa Las Cumbres, despite the decrease in the number of pigs, each has access to at least 12 kilograms of acorns per day, in addition to herbs and grass." This commitment to quality is the cornerstone of the montanera, the crucial period from September to February when Iberian pigs roam free-range pastures, feeding exclusively on acorns, herbs, and grass. For five months, these pigs eat a natural diet, exercise, and build muscle fibers rich in fatty acids. This meticulous process guarantees the unique flavors and aromas of acorn-fed Iberian ham, a culinary treasure. To maintain this standard, producers ensure that, despite reducing pig numbers during challenging seasons, each animal consistently receives the required diet of acorns, supplemented by herbs and grass. The Foundation of Quality The feeding and raising of Iberian pigs are fundamental in producing high-quality and quantity-rich ham. For the coveted label of acorn-fed Iberian pig, the animals mu...